YouTube’s excessive push for subscription

In the good old days, YouTube was free and all content was actually free with some occasional Ads. But of late they have been pushing the customers too hard into their Subscription service and if you do not, then the amount of Ads shown is just getting insane. Let’s take a look at their journey. … Read more

MVP is not the same as ‘reduced scope’

How would you feel if you hire a handyman to make a custom bed for you, and on the first day, he assembles few wooden pieces into a platform and then never returns because he got busy with other things… Not very happy, right? Sure, the platform can be used to put a mattress and … Read more

The Ultimate Test of Customer Empathy

Deep customer empathy is an essential skill not just for the Product Managers, but for anyone who is working on creating, selling or supporting a product. You can have lots of data and hence lots of customer insights, but for customer empathy, you have to feel something – feel the problems your customers are trying … Read more

Product Managers need to think of Quality as a Feature

One of the primary jobs of a product manager is to define detailed requirements for features. If you are following Agile methodologies, you write Epics and User Stories and Acceptance criteria and all that fun stuff that constitute feature requirements. But what requirements do you write for Product Quality? As a product manager owner, do … Read more

Four simple techniques to become an effective product manager

Effective Product Management is a hard skill to have and a lot has been written about how to excel in this role. You need to be really good at Strategic thinking, Understanding customer needs, Executing really well and Leading and Inspiring cross-functional teams, often without direct authority. All that is true… And a lot more too. … Read more